CH3: SHARE SOMETHING SMALL EVERYDAY
- Share one thing every day (like what you learned today? Or some interesting thoughts you had?)
- The form of what you share doesn’t mater (it can be video, writing, or both)
- Saying you don’t have time means it’s not your priority
- “Post as though everyone who can read it has the power to fire you” – Lauren Cerand (I just like this quote)
- There is a difference between sharing, and over-sharing
- Do your best to only share stuff that people can relate to, and can learn from
- If you are unsure about what you want to share, then save it and wait (for hours, or days) until you finally decide. If you forget about it, then it probably wasn’t that important anyway
- Stock, and Flow
- The flow is the consistency of posts every day to keep in to touch with your audience (by updating them on your thoughts, and what you are doing)
- Either on blog articles, tweets, linkedin, faceback, etc
- You are constantly reminding your audience that you still exist
- The stock is the bigger stuff. It is the content that was built upon, from your daily post, and updates.
- It is the expansion upon your flow
- One example is Austin Kleon (the author) said that most of his ideas in this book, started out as tweets, which then became blog posts, which then became book chapters.
- Just as a thought can lead to an idea and then to an action
- It is the small things we do every day that matter
- Without flow, there is no stock. So what do we do? Do the small things, then do it every day.
- The flow is the consistency of posts every day to keep in to touch with your audience (by updating them on your thoughts, and what you are doing)
- Go register a domain name (like me at aklabrador.com)
- I always just wanted my own website, and blog so that is why I did it
- It’s nice because I have control of every little thing in the website